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  • More ways to engage with customers using the Microsoft advertising campaigns

    [updated 4th March] Many people congratulated Microsoft after the Mr Busy campaigns allowed partners to drive their customers back to them using a MS campaign. Well, this is now being repeated for a number of campaigns. Today I found the click and go site to get them all ( http://www.campaigns.arvato-services.com/ ). You can get 200 post cards or 1,000 e-mails for free and then a low price for additional cards/ e-mails if required. The campaigns covered include: Business Productivity Customer Acquisition and Retention Security and Reliability Small Business PC Mr Busy This method of engaging is not new to the Small Business team and others have covered this before (eg Susanne here ), but it is worth re-highlighting this now as some of the campaigns have been renewed, so go back and visit the site!! ttfn David Technorati Tags: Microsoft , Marketing , Campaigns , Business Productivity , Customer Acquisition and Retention , Security and Reliability , Small Business PC , Mr Busy , Partner , SME , Small Business Server...
  • How to copy files to a DVD / CD, Use the recycle bin, Use previous versions for files and Use the built in Vista backup tools - all in a Video presented with Silverlight

    The Video I have delivered a number of Vista and Office demos over my time, so I decided to record a number of them for others to borrow, use, learn from or anything else they choose. This video covers the following subjects in enough detail for people to hopefully understand what they need to know on how to use these tools: Use of the recycle bin Use of shadow copies to undo changes to a document Use of the DVD writing tools to copy and update files on a DVD Use of the built in Vista Backup tools To see the Backup Video played using Silverlight (just try it) click here *. If you want to download it as a WMV file then head over to the new bCentral - the UK Small Business Center on MS.com - It should appear on this page soon. * it will take a few moments to open if you have Silverlight installed and require you to download Silverlight if you don't, but it is a 1MB download How I made it I simply ran through part of my normal demo talking as I went. When presenting to an audience it is easy to correct anything...
  • Windows XP and Windows Vista feature comparison for small businesses

    I saw this at http://www.microsoft.com/smallbusiness/products/wowpc/CompareWindows.aspx and thought this would be a great sales tool. While Vista has many new and unique features people often want to discuss how it compares to previous versions - this is a good place to start to go down that list. ttfn David Technorati Tags: Windows XP , Windows Vista , Comparison , Small Business
  • Win an XBOX 360 or 5 x Office and Vista while getting Microsoft to pay some or all of your Marketing Campaign Builder Expenses for Small Business PC, Branch Office solutions or Build Customer Connections Campaigns. Time limited - ends 30th April 2007

    Hopefully I have your attention, which is good. Microsoft UK are trying to encourage the use of our marketing tools and also gain some feedback. First of all, the prizes for the best feedback - an Xbox 360 system OR 5 x Vista Ultimate AND 5 x Office 2007 Pro. Next, the cash - we can offer a limited number of people £150 towards a marketing campaign - if that covers the whole of the campaign, then so be it and it has cost you nothing! This money is to be used at the UK Partner Campaign Builder portal. OK, so now for the pitch! As many of you know we like to help our partners in many ways here at Microsoft and one area that small business partners have asked for help is in the marketing area. Campaign Builder is a one stop shop to either produce materials and run the campaign yourself, or use the agency to run the campaign for you (or at least print the materials). Well, we have a limited number of discount vouchers to make this a £150 easier process. The idea is simple to do, simply do the following this April...
  • Was Vista's arrival a surprises to anyone? No? Then how come so many people were unprepared - hardware vendors, ISVs, even Microsoft to an extent

    Lets start off by saying this is a RANT. If you don't like rants, look away now. I saw this in CRN and it made me laugh and cry. We have seen news that iTunes has undisclosed issues with Vista (even after being fixed ), poor drivers from nVidia and others and even enough to stop a BBC reporter from getting it going , yet from the list below, most are down to 3rd parties. I have only a little sympathy for hardware partners who didn't get drivers out - I was at WinHEC 3 and 2 years ago when the need to build drivers was hammered home. I have seen the offers of help to ISVs to get their applications working. I have seen the large amount of online training available for partners of all sizes to understand the benefits of the products. However, I have also seen the difficulties people have in when to bet on Vista and deploy the resources - I think its success has taken a few people by surprise! Microsoft is certainly happy with the launch . If like me, when you have 2 years to solve a problem it is always tomorrows...
  • Sales tools, campaigns, downloads and brochures for Selling the Small Business PC (running Vista and Office 2007)

    Kerry in the Small Business team sent me this mail, so I thought I would forward it on. It is worth knowing that items from the stock shop are often free, including P&P. I’m getting lots of questions about what is available to partners to use to support the small business PC campaign. Details have been included in the campaign updates – but I understand the volume of email we all receive, so hopefully this will be more specific to your needs. We have the following produced and available: Item Details Where to get it! Campaign Builder This campaign promotes our latest product releases specifically for small businesses, Windows Vista™ Business and Microsoft® Office Small Business 2007 promoting how it’s going to transform the way they do business. Aimed at the small business owner/manager, it highlights how Windows Vista™ Business and Microsoft® Office Small Business 2007 introduces powerful new technologies that empower them and their employees to do so much more with their PC. Ultimately, helping them collaborate...
  • Using Windows Vista and Outlook 2007 in a Windows Small Business Server 2003 Network

    [updated 28th Feb 2007 - 07:47 with correct link for Outlook 2007 and Windows XP] Use this document to join computers that are running Windows Vista to your Windows Small Business Server 2003 network using the "Update for Windows Small Business Server 2003: Windows Vista and Outlook 2007 compatibility (KB 926505). http://www.microsoft.com/downloads/details.aspx?FamilyID=46E95C56-1A4C-45BD-8D69-5F41FF8F1F22&displaylang=en File Name: SBSVista_Conceptual.doc Date Published: 2/8/2007 Download Size: 265 KB The “Update for Windows Small Business Server 2003: Vista and Outlook 2007 compatibility (KB 926505)” adds support for the Client Deployment tools in Windows Small Business Server (Windows SBS), and it resolves compatibility issues for running Windows Vista and Microsoft Office 2007 in a Windows SBS network. Use this document to join computers running Windows Vista and Outlook 2007 in your Windows SBS network. You might also want to look at: · Vista and Office 2007 FAQs · Related Knowledge Base Articles KB 926505...
  • Easy way to learn Vista, while also learning how to demo it

    Many of you have Windows Vista, but now need to understand what you can do with it. Rather than reading one of the nice big books, you could go look at the www.windowsvistamagazine.co.uk and read all the great info there. You could also go and look at the training available on the Microsoft Partner site. Finally, you could go and get all the tools you need to build a demo system, including the "scripts" for home and business use and then work through them - it will not take more than an hour to work through them, but by the end of it you will know most of the interesting features of both products. Windows Vista for Partners - Your DRT - the site includes: Step 1. Before getting started, learn what it takes to create your own DRT. Download and review the Windows Vista Demo Setup Guide . Step 2. Gain access to the latest tools for DRT development. Download the zip file , which contains Sample documents Demo files Sample applications Management shortcuts Step 3. Need a little direction on how to set up your demo...
  • I'm sorry - I am not perfect and nor is Microsoft. Sometimes it is our fault

    I can be abrasive sometimes and whether it "is my fault" or not, I don't always understand others' point of views. To this I would like to say "It is my fault". Now, if you have got up off the floor, let me give you a few examples. I say "contact our customer support" and you say "I don't have time". Before I rant - OK, I understand this, if you could share the bug at some time, we will try to fix it. We haven't been able to identify it yet, so need your help I say "There is no OEM media, get over it" and you say "I need OEM media to do my installs". OK, I can't fix this one. I do understand where you are coming from. If I were to share the fact that in the UK, which is a low piracy country, our tests so far have shown between 10-15% of all copies of Windows are pirated and many come from Action Packs and other OEM keys, does that help understand why this is such an issue? I do wish I could give you back OEM media, but I've been told it is just not possible. While Microsoft did publish the changes coming, I now...
  • Upgrading from Windows Vista Home to Vista Business or Vista Ultimate

    Sometimes some people end up with a copy of Windows Vista Home on a machine that they want to use in a business environment. The Windows Anytime Upgrade provides for people moving to Ultimate, but if you just want to move to Business, then this is what you need to know. Windows Vista Home SKUs qualify to use VUP FPP media As the home SKUs have some features that are not present in the business SKU, you have to do a clean install, the same as for Action Pack Upgrades (see How to do a clean install using upgrade media ). You can however do an in-place upgrade to Ultimate. The only media you can use to perform the home to business upgrade is retail upgrade media To preserve the settings that apply and documents etc, you can export your files and settings and then re-import them on the new system using the Easy Transfer Wizard, although things such as parental controls etc would not be there, so no longer work thanks David Technorati tags: Upgrades , Windows Vista , Vista
  • Demo Showcase and Action Pack shipments

    [Please also read the Action Pack FAQ on this blog at http://uksbsguy.com/blogs/doverton/archive/2007/02/13/windows-vista-windows-xp-office-2003-and-office-2007-action-pack-update-my-faq.aspx ] Ok, so we failed to hit the January shipment, which is not something I am proud of, but everyone knows that we missed the shipment and my feelings already :-) If you are wanting to Demo Vista and Office then there are a few things you can do: Load it yourself and tell people how you use it Read the case study information on the bCentral web site and tell people about UK small businesses that are benefiting from the products already Portfolio Communications goes green Windows Vista and Microsoft Office 2007 system help PR company A portrait of a small business Photography company snaps up Windows Vista and Office 2007 Accountancy firm profits from Microsoft investment Windows Vista and Office 2007 lift Aggarwal and Co. Load one of your Action Pack instances onto a PC. If you want to upgrade to Ultimate then do so, or run...
  • Microsoft software for Charities in the UK

    OK, so once upon a time I used to give out software for charities, but those days are gone. However, there is a fantastic deal available for charities via the Charity Exchange. The software is donated by Microsoft (and others) and then an administration charge is added. There are various criteria to be met to use the Charity Technology Exchange, but the overall pricing is VERY good for charities - and of course, if the software is discounted as this is the right thing to do, perhaps so should the services too ;-) Anyway, the site can he found at http://www.ctxchange.org/ctx/browse_products/microsoft/default.asp and the prices include software assurance, so the Office 2003 and Windows XP prices entitle the charity to Office 2007 and Windows Vista Enterprise (as it is a Volume License). An example would be a 50 seat SBS Premium solution with Windows XP and Office 2003 (both upgradable - also note that a previous Windows OS is required on the PC to load the Windows OS - it is an upgrade, not a version that can be...
  • Vista and Office 2007 for Small Business (responding to more comments) - and the EVO Tour and more learnings (updated with links)

    Well, the EVO Tour is underway, with some initial bad feedback, we have taken that on board and now the feedback is MUCH better from all partners, including SBSC members, so the inital concerns appear have been answered - which is well done to the team for such a quick turnaround. When I answered the previous complaints " here ", I wanted to respond more fully to Martin's comments, so I will do that here. This is what Martin said that I will respond to now: "because this customer has temps that may or may not work on these platforms[David: Vista machines], the changes in UI between XP and Vista are significant that this solution[David: Using Vista on some machine] will not work. They believe (and so do I knowing the workforce) they are going to have to upgrade all of their Computers all 35 Desktops. On top of this, they are then going to have to ensure that all of the other LOB Apps run, and then train all users on the diverencies. That will cost the IT budget for the next 12 months so just isn't going to happen...
  • Vista and Office for Small Businesses - replying to Susanne's and Vijay's blogs

    Wow, I go on holiday, spend some time catching up on e-mail, and what do I find " There’s a whiff of coffee in the air… " asking if Microsoft can help position Vista and Office for small businesses and then Vijay also asking " What’s the Value Proposition…?? ". Now these two blogs acknowledge that there is value in both products, just that the communication of that value is not getting through. It is also worth me saying that I thoroughly appreicate and desire this sort of discourse. Without getting the occational slap around the face Microsoft can not improve what it does, especially if the slap is deserved. Lets start with some ground rules: Vista & Office are not something that every business has to buy either on the 30th November or the 30th January, some people can or will wait a month or two before they feel the need :-) Microsoft does not have all the answers - that is why we rely on a fantastic partner network to fill the gap between MSs view and the customers The products value is additive - one feature...
  • What can Vista and Office do for Small Businesses

    This post is in reply to some recent questions raised by partners on Vista and Office. While the documents referenced here will be posted on the UK Vista and Office Microsite, I have hosted them quicker for your convenience. Files: Top 10 reasons why Vista and Office are right for small businesses Top 4 reasons why Vista and Office are right for small business Document explaining to partners why the top ten features are great for small businesses Why should your customer Vista and Office? Because they need it to solve many IT and business problems. Let's start with run rate. Not everyone has Windows XP, so many people are dealing with the computers they bought over the last 7 years. These people will need to buy new PCs, when they do, what will you tell them? The answer is a business PC that is designed for the 21st century. For those who have newer PCs and are not sure then the answer is that they might not want to upgrade just yet - this is not a "once only" offer - it will take years to move the whole world...
  • Important Sneak Peak – UK Small Business Symposium coming

    I can't reveal all the details, although I am sure others will, however we are working on special event for SBSC members. This event design incorporates your feedback and suggestions as to what you want to hear about, share as a community as well as information Microsoft needs to share with you. Expect useful information, the opportunity to network with your peers, Microsoft and partners and the ability to socialise too J The timeframe for this event is February 2007, in Reading, Manchester (or Leeds) and Edinburgh, although more sessions will happen in the afternoon in Reading due to availability of speakers and rooms. The ROUGH agenda looks like this Morning: UK Exec who actually cares about Small Business (such as Natalie Ayres - Director of SMS&P*) talking about: What's the view from the top? Why does everything you've heard matter? What's the opportunity for partners? Aileen Hannah – responsible for SBSC programme in the UK, talking about: Highlights & lowlights of the program so far Latest resources...
  • Partner Perspectives - UK magazine for partners - and I'm in it :-)

    Tuesday, October 10, 2006 9:18 AM by UK Partner Online Landing this week The new partner magazine is out this week and it's fab. It's the second edition of the new look magazine that editor Nicola Meek is on point for delivering. It landed on my desk yesterday and I had a read last night over dinner. It really is an interesting read and I got through it in 20-30 mins. There's interesting insights into Microsoft as well as views from partners and industry trends. It blends sales. marketing and technical issues into a compelling read. This issue is all about technology change - very apt given the imminent launch of EVO (Exchange, Vista and Office). I love the front cover - not something you'd expect from an IT company! A problem we have with distribution of the magazine is getting it into your hands. Make sure you've profiled yourself at the Subscription Centre so that you receive it - tell your colleagues so they can get it to. Go to http://www.microsoft.com/uk/partner/partnering/subscription/ and profile yourself...
  • Microsoft Partner Virtual conference coming

    We are publishing a long list of mini-presentations, aka the virtual conference on 26th September. You will be able to hear loads about Microsoft, our plans and products from the managers and people in the know. Below are just some of the items I think might be of interest to you. For a full list, go to http://www.microsoft.com/uk/partner/partnerconfere... on or after 26th September. Some of the topics include: Karl Noakes introduces the Virtual Partner Conference. David James from Henley Management College talks about what successful businesses are doing today outside of our industry and within it. Hear a discussion between Nigel Montgomery of AMR Research and David James of Henley Management about the UK market trends, opportunity areas and how you can align your business to take full advantage. Steve Marsh talks you through the 2007 Microsoft Office System, addressing key areas including personal productivity, communication and collaboration, enterprise content management and business intelligence. Exploring...
  • What do the Stone Roses, Chris Parkes and the Demo Showcase have in common? Apparently small business solutions that come in fours!!

    Chris, who I previously mentioned the other day, has been up to his old tricks. Not only does he think that the Demo Showcase is an amazing tool for everyone to be able to show and tell how a computer solution can solve real business problems, but he has done an amazing job of describing exactly what is in the kit for the small business partner. The small business demos cover a wide range of technologies, but everything is built using 1 SBS Virtual PC and one XP client VPC. This means that showing things like mobile devices and how they work is much easier than just showing 1 person a PDA or mobile phone. It also enables you to show accounting solutions, CRM etc and each one comes with an amazing script that you can change to suit your needs and they are even tailored to who you are talking to, be it the owner manager or the sales people, etc! For more info, pictures and the ability to leave comments, pop along to The Demo Showcase & Small Business & The Stone Roses ttfn David
  • What does the bCentral "Flexible Working Solutions from Microsoft" mean to you as a partner?

    I just opened up the latest newsletter from bCentral - if you don't get them, you should as hundred of thousands of people in the UK read the bCentral site and access this information. And if you were not sure, bCentral is the one stop shop from Microsoft for UK small businesses to find information on anything from finance to marketing (with a bit of technology in the middle). Anyway, while reading it, the top article was: Top tips to flexible working The benefits flexible working can bring to your business are significant. With the right technology, a flexible culture truly enhances the way you work because customers are better served and your employees are better looked after. For ten top tips to flexible working, download our free guide. Download the guide >> I thought, this looks interesting - the guide is a fantastic starter to explaining what the benefits of flexible working are for small businesses, so a simple read, and potentially mailing it to key prospects and customers would be top of my...
  • Are you near Exeter, then sign up quickly for the Small Business Ignite Tour as it is coming to you on the 29th August from 6pm

    Once again the Small Business Ignite Tour is coming out and this time it is Exeter. You need to sign-up quickly, so go to http://www.microsoft.com/uk/partner/training/ignite/default.aspx?id=Exeter and sign up for the Small Business Tour (as opposed to the tour with a date in the past). If you do not know about the Small Business Ignite Tour, then this is the rough agenda: Introduce just how big the business opportunity is in the land of small business Introduce the topics of Flexible Working and Collaborative Business as these will be the basis of marketing campaigns this year from Microsoft into small business customers Demonstrate technologies that you can deliver to give your customers the benefits they demand - such as : working from home or on the road, using the tools in SBS, Windows XP or Windows Mobile Sharing files between workers, customers and suppliers in a natural and secure way using WSS and Office When to consider a hosted solution and when to consider SBS How to stop searching and start finding...
  • Nottingham, England, 7th September - be there to learn so much more - Small Business Partner Ignite Tour

    Click the map above to see the Local.Live.Com technology at work - you can get driving instructions to the venue, see the area by birds' eye view, map view etc. We will be there (I will be for sure) explaining, showing via live demos, talk about how to sell and make money while enabling your customers to get more from their systems, get truly mobile (using XP, Office, SBS, Windows SharePoint Services (WSS) and Windows mobile solutions), more productive and easier to manage. If you want more details, go to http://www.microsoft.com/uk/partner/training/ignite/default.aspx?id=Nottingham ttfn David - see you there
  • Microsoft releases campaign builder tool for partners - Non-marketing folks can use it (as well as the marketing ones) as a step by step process for delivering Microsoft aligned marketing campaigns to your customers

    Imagine the scene - Microsoft is running a marketing set of events and awareness to encourage customers to buy their technology. We tell customers that they need to work with SBSC specialists and point them to the bCentral web site. However, at the same time, you also get the materials you need from Microsoft to run your own campaign - be it post cards, handouts, telephone scripts, letters. And using a simple tool it will take you a few minutes to create the materials. Below is a walkthrough of how I built a campaign for SBS using 5 types of material (Telemarketing script, Postcard, Business Letter, e-Mail and Flyer) 1st off, you need to visit the Campaign Builder Web site and log in. This enabled you to choose the campaign that is right for you. You may notice it looked at the fact that I am a registered partner with the SBSC badge, so suggested the SBS Campaign (there are also campaigns for solutions that major in Office, Windows, CRM and so on). One I had selected the campaigns, it is simply a case of walking...
  • UK Research shows that small business owner managers are doing everything to avoid working at the weekend - is this good or bad news for IT suppliers?

    I came across this article which suggests that small business owner / managers are avoiding working at the weekend. The article is backed by research from Barclays Bank . There are a few facts that really sound out to me: The development and uptake of new technologies is having a positive impact on hours worked: - 46 per cent of businesses with internet access work a standard 5 day week, compared to just 35 per cent of those without. Owners of small and medium businesses in the UK work 24 hours longer each week than the rest of the UK workforce 43 per cent said they now will not work weekends compared to 36 per cent in 2003 and Sundays have become even more precious with only 29 per cent admitting to working on that day compared to 36 per cent in 2003. On average entrepreneurs are spending over 15 hours a week – equivalent to almost two full days for most workers – on administration. Six out of ten entrepreneurs feel that regulation is a barrier to doing business, particularly in larger SMEs, where...
  • Too technical to successfully sell or market you and your business and your capabilities - think again!

    I often find it interesting when talking to many small business partners about their business. These people are often very credible and capable technically, but struggle when it comes to "running a business" especially on some aspects of "marketing". I have been wondering how to offer credible assistance to partners that see themselves in this space, as often described by the book E-Myth Revisited - Why most small businesses don't work and what to do about it - people go in to business for a multitude of reasons, often to make money out of their skills (technical in the case of small businesses) - not to run a business. While on my hunt for information around this area I came across another of Susanne's wonderful blog entries on marketing . She once again articulated that everything you do leaves your customer with an impression of you - so best ensure that every employee (from you down) knows what impression you want to leave. The next thing is to understand some basic tools of being...

(c)David Overton 2006-23